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Help Your Members Sell With More Confidence

Champions helps Home Furnishings Buying Groups educate member retailers, strengthen supplier partnerships, improve product knowledge, and create consistent retail experiences across every independent showroom and retail location.

Helping Buying Groups Support Every Member More Effectively

Helping Buying Groups

Common Challenges

  • Uneven training across members
  • Limited access to product knowledge
  • Hard-to-scale member support
  • Limited visibility into engagement
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One platform to support suppliers, members, and sales teams.

Built for Buying Group Networks

Provide suppliers with a consistent way to educate member retailers about their products and collections.

Strengthen Supplier Partnerships

Deliver structured learning that helps every member build knowledgeable sales teams.

Support Independent Retailers

Keep retail associates informed about new collections, materials, and product features.

Improve Product Knowledge

Encourage continuous participation through learning, recognition, and shared experiences.

Increase Member Engagement

Track participation, learning completion, and knowledge adoption across the entire group.

Measure Network Performance

Support growing memberships without increasing administrative complexity.

Scale with Confidence
Strengthen Supplier Partnerships
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Support Every Part of Your Buying Group Network

More Value for Every Member

Stronger Supplier Participation

Stronger Supplier Participation

More engaged brand partners

Increased Product Knowledge

Better Product Knowledge

Across member retailers

Increased Member Engagement.

Increased Member Engagement

Active learning participation

Consistent Retail Execution

Consistent Retail Execution

Same quality, every showroom

Faster Product Rollouts

Faster Product Rollouts

New collections launched quicker

Improved Collaboration

Improved Collaboration

Suppliers + retailers aligned

Frequently Asked Questions

Champions is a frontline sales enablement platform that helps retailers and brands build more knowledgeable, confident and engaged retail sales associates (RSAs).

Through short-form education, ongoing engagement, recognition, rewards and sales activation, Champions helps RSAs better understand what they sell, communicate value more effectively and make stronger recommendations to customers.

For retailers, that means a better-equipped sales floor and additional support for training and development. For brands, it creates a direct way to educate, engage and activate the people influencing purchase decisions every day. The result is stronger customer conversations, improved sales performance and a greater ability to protect value and margin.

Champions is designed for organizations that depend on frontline sales associates to influence customer decisions and sales performance.

That includes retailers, manufacturers, brands, suppliers and service providers that want to improve product knowledge, frontline confidence, engagement and sales execution.

Too often, important product knowledge never reaches the sales floor in a way that is memorable, timely or useful.

Champions helps close that gap by giving retailers and brands a practical way to educate, engage and motivate frontline sales associates on an ongoing basis. The goal is simple: help RSAs better understand what they sell, explain it with confidence and make stronger recommendations to customers.

Traditional learning platforms are often built around formal courses and completion. Champions is designed around frontline performance.

Learning is delivered in short, practical experiences supported by ongoing engagement, recognition, incentives and sales activation. The focus is not simply on whether training was completed, but whether the frontline is better equipped to apply what they learned.

No. Training is an important part of Champions, but the platform goes beyond education.

Champions brings together learning, engagement, recognition, incentives, sales activation and measurement to help retailers and brands influence frontline performance over time.

Champions delivers short, focused learning and engagement opportunities directly to participating RSAs.

RSAs can learn about products, brands, features, benefits, customer needs and selling strategies in a format designed for the realities of the retail sales floor. Champions can then reinforce that learning through recognition, rewards, campaigns and sales activation.

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Ready to Strengthen Your Buying Group Network?

Discover how Champions helps Home Furnishings Buying Groups educate member retailers, strengthen supplier partnerships, and create more connected, knowledgeable retail networks.